Resources

Learn what Web3 media training should include, from message discipline and hostile questions to compliance, simulations, deliverables and KPIs.

Build a crypto PR RFP with clear scope, evidence, compliance, pricing, KPIs and a scorecard that makes agency proposals easier to compare.

Learn what a crypto PR agency retainer should include: deliverables, approvals, KPIs, reporting evidence, commercial terms, red flags and exit controls.

Learn what a Web3 crisis communications plan should include: roles, escalation, holding statements, stakeholder updates, regulatory notices and recovery.

Learn how crypto press release distribution works in 2026, what to avoid, and when a specialist Web3 PR agency is worth it.

The crypto world never sleeps, and in 2025, the biggest players, brightest minds, and boldest innovators are gathering for a year of game-changing events that could redefine the future of finance, technology, and culture.

In today’s fast-paced digital world, storytelling has become an essential tool for brands to connect with their audience and build lasting relationships. This is especially true in the world of Web3, where decentralization, transparency, and community building are key values. In this article, we’ll explore the importance of storytelling in Web3 and how PR can help brands connect with their communities through community storytelling, NFTs, and content creation.

Learn what Web3 media training should include, from message discipline and hostile questions to compliance, simulations, deliverables and KPIs.

Build a crypto PR RFP with clear scope, evidence, compliance, pricing, KPIs and a scorecard that makes agency proposals easier to compare.

Learn what a crypto PR agency retainer should include: deliverables, approvals, KPIs, reporting evidence, commercial terms, red flags and exit controls.

Learn what a Web3 crisis communications plan should include: roles, escalation, holding statements, stakeholder updates, regulatory notices and recovery.

Learn how crypto press release distribution works in 2026, what to avoid, and when a specialist Web3 PR agency is worth it.

Proximity marketing provides personalized messages, content, or offers to close consumers based on their physical proximity. This approach is based on wireless technologies such as Bluetooth, Near Field Communication (NFC), Wi-Fi and traffic light technology to detect and communicate with nearby mobile devices, allowing businesses to interact with potential customers in real time based on their location.

In today’s fast-paced digital world, storytelling has become an essential tool for brands to connect with their audience and build lasting relationships. This is especially true in the world of Web3, where decentralization, transparency, and community building are key values. In this article, we’ll explore the importance of storytelling in Web3 and how PR can help brands connect with their communities through community storytelling, NFTs, and content creation.

Web3 is a rapidly growing industry that offers numerous opportunities for innovative projects and technologies. However, the success of any web3 project ultimately depends on the support and engagement of its community. This is where PR can play a crucial role in helping to build and foster a strong and engaged community.