Case Study:

Theta

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Client Goal

Theta engaged EAK Digital’s expert services to help raise awareness of its blockchain-based video content delivery network and decentralised video platform, THETA.tv. The project had reached a stage in its development where it needed to attract major press and publicity in an effort to drive users and user engagement to THETA.tv. The project also had some huge announcements and news about partnerships it had made that it wanted to share.

Solution

Working closely with Theta’s global team EAK Digital developed a media and publicity plan to promote Theta’s work and THETA.tv’s growth. Working with the team daily we brainstormed ideas and opportunities before presenting these to Theta’s CEO who gave them the go-ahead. We then worked with our network of reporters and editors at media outlets globally, as well as prominent influencers and key opinion leaders, to promote and pitch the project.

Result

EAK Digital achieved strong results for Theta, landing articles in a range of top cryptocurrency publications, including Coindesk and Cointelegraph. The expertise of the EAK Digital PR team also helped secure theTheta executive team interviews and airtime with Forbes, podcaster Anthony Pompliano, Youtuber Crypto Crow, and Blockspeak, plus many more, and allowed us to recruit a number of prominent Youtubers, who have a combined subscriber count of more than 550,000, to promote THETA.tv’s launch of its video-on-demand (VOD) service.

Case Studies

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Theta

Theta engaged EAK Digital’s expert services to help raise awareness of its blockchain-based video content delivery network and decentralised video platform, THETA.tv.
Case Study
Neo

NEO sought out EAK Digital’s services in the lead up to their DevCon (a blockchain event hosted by the client) to create increased media attention and drive interest in the event.
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Akoin

The Akoin executive team reached out to EAK Digital for assistance in the launch of their new Africa-wide token, and to drive media attention and interest in the Akoin project.
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TomoChain

TomoChain signed with EAK Digital to raise the profile of their project having just entered the top 100 in CoinMarketCap.
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Ultra

Ultra had secured a significant partnership with electronics and computer gaming giant Atari to feature as a service on the company’s new console, the Atari VCS.
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Conflux

With so many new developments and big changes happening with their project, Conflux decided to hire EAK Digital to help spread the news to the world.
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Fleta

Korean blockchain project Fleta had recently partnered with the South Korean government to provide a blockchain-based public health service to help analyze and store clinical data on diabetes
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Monolith

Monolith reached out to EAK Digital in 2019 looking for help in promoting the launch of its new products － Contract Wallet and TokenCard Visa Debit Card.
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